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Gut Health Privacy
Gut Health is designed for a private assessment-first funnel with analytics limited to product and funnel events.
Legal operator
Gut Health is operated by Luka AI, Inc. The product name is the customer-facing brand; Luka AI, Inc. is the company responsible for this privacy page, product data handling, and legal ownership.
Assessment privacy
The assessment can start without signing in. When you save a result, we create a private product record tied to the email you provide so the result, checkout, and any later access stay connected. Funnel analytics use product-level event properties such as app_slug and locale, not raw answers, names, email text, chat text, or free-form responses.
Product guidance emails
If you accept the product guidance notice after your assessment, the product may send a short series of emails about your archetype and an invitation to continue. These emails stop when you purchase or unsubscribe. Delivery, bounce, complaint, and limited first-party engagement signals are used to prevent unwanted or excessive email. Purchased users receive their detailed archetype review and pathway guidance as service emails.
Analytics boundary
GA4 or GTM setup must keep token-bearing URLs, auth codes, Stripe session identifiers, raw answers, email addresses, names, and chat text out of analytics payloads.
Sensitive-category review
No additional third-party pixels should be added to this product without human legal/privacy approval.